← Work  /  08 — Identity & Layout

Expresso Patronum

Menu and identity for Expresso Patronum — a Harry Potter–themed café where every drink is a small spell.

Expresso Patronum — cover

A wizarding café in Brooklyn, designed to feel enchanted but never tacky — warm neutrals, fine line work, and a menu full of knowing winks.

RoleIdentity · Layout
DeliverablesMenu system
ScopeThemed concept

Approach

The identity leans on an elegant script and a crest-style mark, then carries a light, witty voice through the menu — "Siriusly Black Coffee", "Voldemort Vanilla Latte" — without losing the refined editorial layout underneath.

It's playful storytelling held together by disciplined type and spacing.

The full deck

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